— Seeing results:
FSUE Telecommunication Company.
CLIENT
The Federal State Unitary Enterprise “Electrolink Telecommunications”.
The main task was to develop an enterprise development program. Create a new visual language and guidelines for advertising concepts. Logo redesign. Print materials design.
GROUP
Project Manager
Marketing & Operations Manager
Strategy development team
3D Modeler & Copywriter
Graphic Designer
SCOPE
- Development strategy of the company for five years (private)
- Rebranding: advertising concept, logotype, B2B presentation design, print materials design
- The competitive environment and target audience Analysis
- Analyzing trends in the specific services category
- Copywriting
- Creating 3D Graphic concepts
- Graphic design
- Presentation
DESIGN RESULTS
Goal: A new image should transmit the modernity and technology-driven approach of the company.
Solution: We based the campaign concept on updating the visual style on the use of light lines associated with communication and speed. The lines, like style elements, take various shapes. Thus, they can transmit any meaningful message acting as letters, numbers, and shapes… or just be a decorative element.
CLIENT
The Federal State Unitary Enterprise “Electrolink Telecommunications”.
The main task was to develop an enterprise development program. Create a new visual language and guidelines for advertising concepts. Logo redesign. Print materials design.
GROUP
Project Manager
Marketing & Operations Manager
Strategy development team
3D Modeler & Copywriter
Graphic Designer
SCOPE
- Development strategy of the company for five years (private)
- Rebranding: advertising concept, logotype, B2B presentation design, print materials design
- The competitive environment and target audience Analysis
- Analyzing trends in the specific services category
- Copywriting
- Creating 3D Graphic concepts
- Graphic design
- Presentation
DESIGN RESULTS
Goal: A new image should transmit the modernity and technology-driven approach of the company.
Solution: We based the campaign concept on updating the visual style on the use of light lines associated with communication and speed. The lines, like style elements, take various shapes. Thus, they can transmit any meaningful message acting as letters, numbers, and shapes… or just be a decorative element.
— Print samples:
CREDITS
Agency
SWISSIN GROUP GmbH
the Digital DNA of Marketing