— Results:
Telecommunications company (FSUE).
CLIENT
The Federal State Unitary Enterprise “Electrolink Telecommunications”.
The main task was to draw up a development programme for the company, create a new visual language and guidelines for advertising concepts, redesign the logo and design the print materials.
TEAM
Project Manager
Marketing & Operations Manager
Strategy development team
3D Modeler & Copywriter
Graphic Designer
SCOPE
- Development strategy of the company for five years (private)
- Rebranding: advertising concept, logo, B2B presentation design, print materials design
- Competitor and target audience analysis
- Trend analysis for the service category
- Copywriting
- 3D graphic concepts
- Graphic design
- Presentation
DESIGN RESULTS
Goal: a new image that conveys the company’s modern, technology-driven approach.
Solution: the campaign concept refreshes the visual style with fine lines that evoke communication and speed. As a style element, the lines take on different forms: they become letters, numbers and shapes that carry a message, or simply act as decoration.
CLIENT
The Federal State Unitary Enterprise “Electrolink Telecommunications”.
The main task was to draw up a development programme for the company, create a new visual language and guidelines for advertising concepts, redesign the logo and design the print materials.
TEAM
Project Manager
Marketing & Operations Manager
Strategy development team
3D Modeler & Copywriter
Graphic Designer
SCOPE
- Development strategy of the company for five years (private)
- Rebranding: advertising concept, logo, B2B presentation design, print materials design
- Competitor and target audience analysis
- Trend analysis for the service category
- Copywriting
- 3D graphic concepts
- Graphic design
- Presentation
DESIGN RESULTS
Goal: a new image that conveys the company’s modern, technology-driven approach.
Solution: the campaign concept refreshes the visual style with fine lines that evoke communication and speed. As a style element, the lines take on different forms: they become letters, numbers and shapes that carry a message, or simply act as decoration.
— Print samples:
CREDITS
Agency
SWISSIN GROUP GmbH
the Digital DNA of Marketing