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SWISSIN
DIGITAL MARKETING BY SWISSIN:
STRATEGY / UX & UI / WEB SITE DESIGN /
DIGITAL CREATIVE SERVICES / SEO /
SMM / PSM / DISPLAY & NETWORK
ADVERTISING / ANALYTICS | BRANDING
ENGLISH | DEUTSCH
SG. Your partner
in — Marketing. in — Branding. in — Strategy. in — Design. in — Technology. in — Creativity.
Your partner in
in — Marketing. in — Branding. in — Strategy. in — Design. in — Technology. in — Creativity.
— We Are SWISSIN
We focus on knowledge that navigates brands and businesses in a technology-driven world.
Everything connects. A customer-centric, data-driven approach is the key to make your business truly transformational. Led by strategy, formed by design, and moved by interaction, we bridge the gap between your objectives and the needs of your customers in an ever-evolving digital landscape.
— Our method to get from *A to *B
01
ANALYSIS.
Where are we now?
To set the right tasks, we need to examine the internal and external capabilities of our business. Strategy and tactics become more precise as a tool when we know our customers, our competitors, our competencies, and resources as well as market trends.
02
STRATEGY.
Where we want to be and how to get there?
To build an efficient roadmap, we need to define objectives, target audience, positioning, engagement, and marketing channels. Create a precise strategy & tactics, know how to segment, and execute. Set up a digital performance measurement system.
03
DESIGN.
Transforming strategy into the design.
Create a website, product, advertising concept, brand image based on the exact needs of a target market and a target audience using a strategy-based marketing foundation in design. Translate values through technology.
04
INTERACTION.
Digital technologies as a competitive advantage.
Moving from design to conversations. Customer-centred online marketing. From SEO to e-mail marketing and automation. Generating seamless brand experiences for connected customers throughout the entire digital journey.
— Featured Cases
Consulting agency, Zurich.
Logo design. Style guides. Web presence concept.
Detailing services provider, Essen.
Graphic design.
Mercedes-Benz service center, Moscow.
Website design, SEO, graphic design, copyrighting.
— Our Magazine
Brand image in detail.
— Brand image is the real perception of the company’s brand held by market consumers. We express brand perception in specific images and associations; they can connect with the functional characteristics of the product but can only convey emotions and be abstract. ...
12 key objectives of marketing research.
— Each marketing research has a specific goal and solves a particular business problem. Without a clear research goal, you can get empty information, spend extra resources and time. In this article, we will look at the main objectives of marketing research and...
How to set marketing goals from scratch?
— Without correctly set marketing goals, it is difficult to write an effective marketing strategy, approve an effective marketing policy, and implement a marketing plan to promote a product. Strategic goals in marketing are the basis of any business, have their...
How to properly design and promote a website?
— Standard approach to indicate an online presence. We know many providers of digital and online marketing services, and each specializes in a specific method, in our view, the main thing is to work with the problem as a whole. But let’s talk specifically about...
Concept of Perceived Value.
— The theory of consumer value of goods helps to answer the question “Which of the goods is most likely to be bought by the consumer and why?”. The theory is based on the hypothesis that the buyer chooses the product that has the greatest value for him – which is why...
— SWISSIN GROUP
Trusted by forward thinking brands.
the Digital DNA of Marketing